Posy Lou Henderson
Event Recap: Everything You Need to Know About ...

Virtual event hosted August, 23, 2023 featuring speakers Posy Lou Henderson and Alicia Underwood.

Event Recap: Everything You Need to Know About Threads
Events, B2B
Posy Lou Henderson
Event Recap: Mastering Influencer Marketing in ...

May 17th, we were lucky to be joined by Mike Allton, Head of Strategic Partnerships at Agorapulse, and Marisa Lather, Director of Marketing & Communications at Bridge Partners, to speak about B2B influencer marketing. Here are the highlights from that discussion.

Event Recap: Mastering Influencer Marketing in the B2B Space
Posy Lou Henderson
Event Recap: How to Work with Influencers

Working with influencers shouldn’t be a challenge. Learn directly from the experts on both the brand and influencer sides of the table.

Event Recap: How to Work with Influencers
Events
SMCSTL Board
Driving Business IRL with Social Media Event ...

April 20th, we were lucky enough to be joined by 3 awesome speakers and 45 attendees at Rooster on Grand to speak about how local businesses use social media to drive in-person sales.

Driving Business IRL with Social Media Event Recap
SMCSTL Board
Driving Business IRL with Social Media

Join us at Rooster on South Grand Wednesday, April 20, 2022, from 10:00 am to 11:30 am to learn how three small businesses have turned social media activity into real-world success.

Driving Business IRL with Social Media

state of twitter

14 Twitter Stats This Week from Twitter CEO @DickC

According to a Los Angeles Times in a story published yesterday, Twitter CEO Dick Costolo gave us a bit of a "State of Twitter" this week. I found 14 nuggets of information about the fast-growing social network, all of which are going to change (read: grow) as time passes, so they're most relevant right now. Here are some of the best facts and insights about Twitter that Costolo shared this week:

  1. Twitter has 140 million active users.
  2. 400 million tweets are sent a day.  It takes 2 ½ days to send 1 billion tweets.
  3. 25% to 30% of active users are in the U.S.
  4.  U.K. and Japan are Twitter’s No. 2 and No. 3 countries, respectively.
  5.  Saudi Arabia is the fastest-growing country with 3,000% growth last month.
  6. Half of active users log in every day.
  7. More than half of users are primarily accessing the service on their mobile devices.
  8. Twitter is seeing even higher rates of mobile usage in the U.K. and Japan than the U.S.
  9. Mobile users are more active than desktop users.
  10. Twitter is on track to generate $1 billion in revenue in 2014.
  11. Twitter has raised about $1.1 billion.
  12. Twitter is valued at $8.4 billion.
  13. In a "Promoted Tweets" advertising campaign for Porsche, 80% of the people who saw the promoted tweet clicked on it.
  14. Twitter is predicted to finish 2012 with tens of thousands of advertisers.

 

Follow @SMCSTL on Twitter.

Follow me on Twitter: @ErinE

Follow Twitter CEO Dick Costolo on Twitter: @DickC