Ryan McClure, Communications Director for CityArchRiver 2015 Foundation, shares innovative communication that defines the CityArchRiver project and its importance locally and nationally. Communication tools include earned and paid media, social media, a speakers bureau, video and more.
He’ll also share:
- Unique approaches in promoting a better future
- The challenges involved in building communications from scratch for an evolving initiative
- A sneak peak at future CityArchRiver projects
CityArchRiver 2015 Foundation is a nonprofit organization supporting the Gateway Arch Grounds Project. The Foundation partners with the National Park Service, Missouri Department of Transportation, Great Rivers Greenway, the City of St. Louis and other organizations.
Ground was broken in August 2013, and many project components are underway including the Park Over the Highway and Central Riverfront.
11:30 a.m. – Registration and Networking
12-1:30 p.m. – Program